Logistics and Supply Chain Management Quiz (Called, Marketing, Factors)
The four P's of the marketing mix are:
Environmental factors can considered by some to be uncontrollable factors and can serve as:
Research indicates businesses can't succeed by:
The hallmark of developing and maintaining effective customer relations is called:
Bringing sellers and buyers more closely together by shortening the channel of distribution is called:
The Sales Era resulted from:
The moral principles and values that govern actions and decisions are called:social responsibilities
The people who use goods and services are called what?
In our free-enterprise society there are specific groups that benefit from effective marketing: consumers who buy, organizations that sell and _______.
The benefit or customer value received by users of a product is an indication that marketing creates ____