Which activity by the organization, is stressed by the product concept
Which of the following concepts has the premise that achievement of organizational goals is dependent on the knowledge of the needs and wants of target markets and delivering the desired satisfaction better than competitors
What indicates the marketing concept
Which type of marketing strategy will be effective if, customers are not aware of their wants or don't even know what's possible
Which of the following concept emphasizes, that firms must strive to deliver value to customers in a way that maintains or improves both the consumer's and society's well being.
What is the term which refer to the set of marketing tools used for implementing the marketing strategy of an organization
Which of the following terminology refers to maintaining and growing profitable relationships with customers along with values for an organizaion
What consideration should the marketing department of an organization undertake for optimum utilization of customer relationship management
What mostly affects the buying decision of the customer
What type of repeat customers tell others of their positive experiences about company's products or services