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Total Quality Management Quiz (Customer, Deming, Quality)

_____ is when a company works continuously with its large customers to help improve their performance.

A _____ is an organized collection of comprehensive information about individual customers or prospects.

Companies can build interest and enthusiasm by using databases to remember customer preferences. This strategy helps to _____.

____________ is the difference between the prospective customer's evaluation of all the benefits and all the costs of an offering and the perceived alternatives.

Which of the following best describes the role of a quality assurance department in an organization?

Which of the following is the primary reason for Deming's position that slogans should be eliminated?

Which of the following is false regarding inspection under the Deming philosophy?

Deming estimated that ______ percent of variation results from the system.

Which of the following is not an important dimension of service quality?

Which of the following statements is true?

Tagged as: customer
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